Ignite Your Brand with Innovative Creative Strategy

At VIMCS, creative is not just about design or messaging — it’s about delivering the right idea, in the right way, at the right time.

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ABOVE THE LINE (ATL)

Mass awareness. Consistent messaging. Market impact.

At VIMCS, we create ATL campaigns that elevate your brand to a broader audience with clarity, creativity, and strategic intent.

Our team develops high-impact concepts across traditional mass media platforms to ensure your message reaches the right people — at scale.

Our ATL services include:

  • Television Commercials (TVC)
  • Radio Advertising
  • Print Media (newspapers, magazines)
  • Cinema Ads

With a deep understanding of media behavior and consumer psychology, we design campaigns that not only reach but resonate — building top-of-mind awareness and brand credibility.

BELOW THE LINE (BTL)

Targeted experiences. Measurable results. Real engagement.

BTL marketing at VIMCS is all about precision and personalization. We design campaigns that speak directly to your audience — where they are, how they live, and what matters most to them.

Through highly targeted and experience-driven activations, we help your brand create real-world interactions that drive action and conversion.

Our BTL services include:

  • Brand Activation & Sampling Campaigns
  • In-store Promotions & Shopper Marketing
  • Event Marketing & Experiential Campaigns
  • POSM Design & Execution

From concept to execution, we handle every detail — ensuring your message doesn’t just reach people, but leaves a lasting impression.

OOH (Out-Of-Home)

Visibility at scale. Impact that lasts.

At VIMCS, we harness the power of OOH media to ensure your brand is seen, remembered, and talked about. From iconic billboards to transit and ambient media, we craft high-impact visuals that amplify your brand in the physical world.

Whether your goal is mass awareness or geographic targeting, our team ensures your message reaches audiences with consistency and creativity.

Our OOH services include:

  • Billboards (static & digital)
  • LED screens & digital signage
  • Transit advertising (bus, taxi, train)
  • Airport, mall, and elevator media
  • Ambient and custom OOH installations

We manage every stage — from media planning, design, production to placement — ensuring your campaign is strategically placed, visually powerful, and performance-tracked.

DIGITAL CREATIVE

Scroll-stopping ideas. Platform-smart execution.

At VIMCS, we combine data, insight, and bold creativity to craft digital content that stands out in crowded feeds and delivers real business impact.

We don’t just design — we create stories that connect, optimized for how people consume content today: fast, mobile-first, and emotionally driven.

Our Digital Creative services include:

  • Social Media Campaigns (Facebook, TikTok, Instagram, YouTube)
  • Digital Video Production & Storyboarding
  • Display Ads & Interactive Banners
  • KOL/Influencer Creative Concepts
  • Digital Branding Assets (motion, animation, short-form video)

From awareness to engagement to conversion, we align each piece of content with your brand’s voice, audience mindset, and channel mechanics — ensuring every campaign is both beautiful and effective.

OUR CLIENT

WHY CHOOSE CREATIVE STRATEGY SERVICES
AT VIMCS?

Ideas with purpose. Creativity with impact.

At VIMCS, creativity is not just about being visually striking — it’s about delivering solutions that are grounded in strategy, aligned with your brand, and designed to drive measurable results.

Here’s why leading brands trust VIMCS as their creative partner:

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Insight-Driven Ideas

We don’t create in a vacuum. Every campaign begins with a clear understanding of your audience, your market, and your business objectives.

✅
Integrated Creative Thinking

From ATL, BTL to Digital, our ideas are designed to work seamlessly across touchpoints — ensuring consistency, clarity, and maximum brand impact.

✅
Tailored for Performance

Every visual, every message, every layout is crafted not just to look good — but to convert. We combine storytelling with performance marketing know-how.

✅
Cross-Disciplinary Team

Our team includes strategists, creatives, copywriters, art directors, and media thinkers — working together to create work that’s both bold and smart.

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